As dental membership plans continue to gain popularity in the profession, you’ve surely heard something or other about them. But there is a ton of information out there, so sifting through it all to figure out the main gist—why they are so revolutionary—could take you a while! Luckily for you, we’ve decided to put together this list of a few of the key selling points. Here is why dental membership plans will prove irresistible to your patients …
They save your patient money.
Say goodbye to steep insurance premiums and hello to paying for only what you need! While paying out of pocket might seem like something patients wouldn’t appreciate, it will end up being their favorite of the selling points about your dental membership plan.
They can still pay in bite-sized chunks if you offer a monthly plan, but they will be paying for cleanings they actually attend to improve their oral health. What they won’t be paying is premiums for the possibility of care, which, nowadays, often costs way more than the average person’s medical spending anyway.
They save your patient time.
When a patient is on a dental membership plan, they don’t have to spend as much time organizing payment during and after their appointment. They no longer have to stop at the desk to check out, and they don’t have to go online or call the office to pay a snail mail bill.
If you use a software like DentalHQ, they might never even need to discuss payment beyond their first agreement to become a member! That’s because we automatically charge the members on your list at their agreed-upon interval. All you’ll have to do is add each new member to the database. (This can also be a marketing boon; you’ll have the ultimate email list already built into an online program!)
They help patients avoid future oral health challenges.
We know we don’t need to tell you this, but it is key to remind your patients of when explaining the benefits of dental membership plans: The key to lifelong oral health is preventive care.
While restorative care is an important part of dentistry (and one that can change lives), maintain the health of one’s own, natural teeth is obviously the optimal outcome! And preventive care that is started from a young age is the ticket to that path. By establishing a set timeline for cleanings and removing many of the stressors of both financial concerns and scheduling, dental membership plans make staying on top of one’s oral health feel more effortless than ever before.
Dental membership plans aren’t only a good functional and financial solution for dentists (although that is absolutely true and you can read more about it here and here). They also save patients money, time, and problems. Those are some major selling points, indeed!